- Promote immediately on launch date to reach top50 among new apps and possibly get featured by Apple (awareness on start is essential)
- Reviews are key. Convince everybody to leave a review!
- Release new updates frequently
- Use www.admob.com, www.madvertise.de or www.apprupt.com or other mobile ad networks to push your app
- Release a lite version for free some weeks after the premium one
- Play with the categories and specific new app versions
- Send out a press release and contact Mac magazine publisher
- Include "now in app store" button on your site
- Activate push notifications for special services to bring users back to your app
- Read the reviews and criticism carefully and improve the app
- You need to try to reach at least 200-500 downloads a day for Top50 or even Top25 and try to stay there by firing off some more marketing! Visibility of Top25 is very high.
- Include viral features like "recommend the app via twitter, facebook, email to your friends"...
- List the app in various app portals
- Include backlinks to the website of your app on apple's itunes pages
- Change the text of your app according to user feedback, news, special topics and to communicate: Try different text versions.
Please share your learnings by leaving a comment. Thanks
